by Jerome Deroy | September 19, 2020
What's happened to the watercooler conversation?
By formalizing what goes on informally with the use of storytelling as part of a virtual onboarding strategy, companies preserve the type of exchange that’s at the heart of casual knowledge sharing.
Narativ’s CEO, Jerome Deroy, spent time around the watercooler at his first job years ago in Hong Kong. To this day he remembers the conversations that shaped his understanding of the company as well as the camaraderie that developed from these informal encounters.
Now, in the time of Covid-19, enormous changes have reshaped the corporate workplace. In this article, Jerome ponders what will happen to all that casual, in-person knowledge sharing? He proposes that storytelling, done virtually, can replace and preserve the value of watercooler conversations for a company’s culture.
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Storytelling for Employee Onboarding
Your employee onboarding process can make or break the relationship new hires form with your company. Induction is a critical juncture during which creating a warm welcome into your company’s culture is as important as orientation and compliance. Don’t miss the opportunity to build culture from day one.
Storytelling for Business
When it comes to telling stories in a business context, not much changes in terms of storytelling’s imagistic power to evoke emotions and create understanding. But a business does have the imperative of connecting stories to strategic goals. We call this the Lion’s Gaze. We excel at keeping you focused on your audience.
